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PRESS RELEASE
May 1, 2025
Apple reports second quarter
results
Services revenue reaches new all-time high
EPS sets March quarter record
CUPERTINO, CALIFORNIA — Apple today announced financial results for its fiscal
2025 second quarter ended March 29, 2025. The Company posted quarterly
revenue of $95.4 billion, up 5 percent year over year, and quarterly diluted
earnings per share of $1.65, up 8 percent year over year.
“T oday Apple is reporting strong quarterly results, including double-digit growth
in Services,” said Tim Cook, Appleʼs CEO. “We were happy to welcome iPhone
16e to our lineup, and to introduce powerful new Macs and iPads that take
advantage of the extraordinary capabilities of Apple silicon. And we were proud
to announce that weʼve cut our carbon emissions by 60 percent over the past
decade.”
“Our March quarter business performance drove EPS growth of 8 percent and
$24 billion in operating cash flow, allowing us to return $29 billion to
shareholders,” said Kevan Parekh, Appleʼs CFO. “And thanks to our high levels of
customer loyalty and satisfaction, our installed base of active devices once again
reached a new all-time high across all product categories and geographic
segments.”
Appleʼs board of directors has declared a cash dividend of $0.26 per share of the
Companyʼs common stock, an increase of 4 percent. The dividend is payable on
May 15, 2025 to shareholders of record as of the close of business on May 12,
2025. The board of directors has also authorized an additional program to
repurchase up to $100 billion of the Companyʼs common stock.
Apple will provide live streaming of its Q2 2025 financial results conference call
beginning at 2W00 p.m. PT on May 1, 2025 at  apple.com/investor/earnings-call .
The webcast will be available for replay for approximately two weeks thereafter.
Consolidated Financial Statements
Apple periodically provides information for investors on its corporate website, apple.com, and its investor relations
website, investor.apple.com. This includes press releases and other information about financial performance, reports
filed or furnished with the SEC, information on corporate governance, and details related to its annual meeting of
shareholders.
This press release contains forward-looking statements, within the meaning of the Private Securities Litigation Reform
Act of 1995. These forward-looking statements include without limitation those about the Companyʼs plan for return
of capital, payment of its quarterly dividend, and future business plans. These statements involve risks and
uncertainties, and actual results may differ materially from any future results expressed or implied by the forward-
looking statements. Risks and uncertainties include without limitation: effects of global and regional economic
conditions, including as a result of government policies, trade and other international disputes, geopolitical tensions,
conflict, terrorism, natural disasters, and public health issues; risks relating to the design, manufacture, introduction,
and transition of products and services in highly competitive and rapidly changing markets, including from reliance on
third parties for components, technology, manufacturing, applications, support, and content; risks relating to
information technology system failures, network disruptions, and failure to protect, loss of, or unauthorized access to,
or release of, data; and effects of unfavorable legal proceedings, government investigations, and complex and
changing laws and regulations. More information on these risks and other potential factors that could affect the
Companyʼs business, reputation, results of operations, financial condition, and stock price is included in the
Companyʼs filings with the SEC, including in the “Risk Factors” and “Managementʼs Discussion and Analysis of
Financial Condition and Results of Operations” sections of the Companyʼs most recently filed periodic reports on
Form 10-K and Form 10-Q and subsequent filings. The Company assumes no obligation to update any forward-
looking statements, which speak only as of the date they are made.
About Apple
Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world
in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Appleʼs six software platforms —
iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — provide seamless experiences across all Apple devices and
empower people with breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+.
Appleʼs more than 150,000 employees are dedicated to making the best products on earth and to leaving the world
better than we found it.
© 2025 Apple Inc. All rights reserved. Apple and the Apple logo are trademarks of Apple. Other company and product
names may be trademarks of their respective owners.
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Press Contact
Josh Rosenstock
Apple
jrosenstock@apple.com
(408) 862-1142
Investor Relations Contact
Suhasini Chandramouli
Apple
suhasini@apple.com
(408) 974-3123
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